{"product_id":"process-based-strategic-planning-joseph-brown-9781981295333","title":"Process-based Strategic Planning","description":"A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources. Developing future strategies is an important and complex task, which is the core issue in this book. After a short introduction to strategic planning, a heuristic process for determining future strategies is presented. This process is divided into eight steps, and for each of these steps, detailed recommendations for problem-solving are provided and illustrated through many concrete examples. The new edition is improved.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Joseph Brown\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 198129533X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781981295333\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/26\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 306\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.57lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.02h x 8.50w x 0.64d","brand":"Joseph Brown","offers":[{"title":"Paperback","offer_id":47136542195967,"sku":"9781981295333","price":64.87,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f5940645-1d57-49c4-97ab-00b404224b8b.jpg?v=1755023662","url":"https:\/\/www.whiterainbookhouse.com\/products\/process-based-strategic-planning-joseph-brown-9781981295333","provider":"WR Book House","version":"1.0","type":"link"}