{"product_id":"product-leadership-richard-banfield-9781491960608","title":"Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams","description":"\u003cp\u003eIn today's lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it's rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don't? \u003c\/p\u003e\u003cp\u003e This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource. \u003c\/p\u003e\u003cp\u003e In three parts, \u003ci\u003eProduct Leadership\u003c\/i\u003e helps you explore: \u003c\/p\u003e\u003cul\u003e \u003cli\u003e\n\u003cb\u003eThemes and patterns\u003c\/b\u003e of successful teams and their leaders, and ways to attain those characteristics \u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBest approaches\u003c\/b\u003e for guiding your product team through the startup, emerging, and enterprise stages of a company's evolution \u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eStrategies and tactics\u003c\/b\u003e for working with customers, agencies, partners, and external stakeholders \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Richard Banfield, Martin Eriksson, Nate Walkingshaw\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1491960604\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781491960608\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/27\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 246\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.75lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 0.60d","brand":"Richard Banfield","offers":[{"title":"Paperback","offer_id":44046552367359,"sku":"9781491960608","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6dba1dd2-3bf2-4a72-b7a3-49add85475fe.jpg?v=1684985202","url":"https:\/\/www.whiterainbookhouse.com\/products\/product-leadership-richard-banfield-9781491960608","provider":"WR Book House","version":"1.0","type":"link"}