{"product_id":"product-manager-product-success-jim-anderson-9781492380160","title":"Product Manager Product Success: How to keep your product on track and make it become a success","description":"\u003cp\u003eDr. Jim Anderson explores what product managers have to do in order to make their products a success. Dr. Anderson uses real-world examples from Microsoft, Dell, and Toyota to show product managers both what works and what doesn't work when it comes to capturing your customer's imagination (and their wallets). \u003c\/p\u003e \u003cp\u003eWhat You'll Find Inside: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eFORGET THE IPHONE: WHAT CAN APPLE TEACH PRODUCT MANAGERS?\u003c\/li\u003e \u003cli\u003eHOW TO MAKE THE BEST PRODUCT MANAGEMENT DECISIONS\u003c\/li\u003e \u003cli\u003eWHAT MEDICAL DOCTORS CAN TEACH PRODUCT MANAGERS\u003c\/li\u003e \u003cli\u003eTHE 3 SECRETS TO CREATING GOOD PRODUCT REQUIREMENTS\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eProduct managers can get caught up in the details of their product. There always seem to be new requirements to create, product launches to schedule, and features to document. However, the secret to being a successful product manager is to realize that the job is really about having good communication skills. It's the people that you work with both inside of your company as well as outside of your company that will determine how far you'll go in your career. \u003c\/p\u003e \u003cp\u003eThis book has been written to give you a helping hand. I want to get you to take notice of the day-to-day things that are going to play a role in determining the next step in your career. It's not going to be your technical knowledge or your understanding of your market that is going to help you to move to the next level, but rather how others perceive you. \u003c\/p\u003e \u003cp\u003eContained in this book are the tips and tricks that you are going to need in order to take control of your product manager career. As you read each chapter, take a moment to think about how you can start to use the information in your job immediately. I think that you are going to be both surprised and pleased with just how much this information is going to help you take your product manager career to the next level  \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jim Anderson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1492380164\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781492380160\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/14\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 58\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.20lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.12d","brand":"Jim Anderson","offers":[{"title":"Paperback","offer_id":43936239878399,"sku":"9781492380160","price":12.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_cb7cda88-4b4e-45d7-ad26-6d062169162d.jpg?v=1681424403","url":"https:\/\/www.whiterainbookhouse.com\/products\/product-manager-product-success-jim-anderson-9781492380160","provider":"WR Book House","version":"1.0","type":"link"}