{"product_id":"product-strategy-gary-metcalfe-9781799094029","title":"Product Strategy: 3 Books in 1: Mastering the Basics and Dominating the Competition+A Guide Beyond the Basics+An Expert's Guide to Domin","description":"\u003cstrong\u003e\u003cem\u003eIs your product roadmap getting you lost?\u003c\/em\u003e\u003c\/strong\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAre you unable to make head or tail of your product's priorities? Is your MVP a dud?\u003c\/p\u003eAre you ready to \u003cstrong\u003ebanish\u003c\/strong\u003e all these problems out of existence?\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eBy popular demand, in this book bundle, we present to you Gary Metcalfe's best selling series\u003cem\u003e Product Strategy\u003c\/em\u003e. All the way from learning what a Product Strategy actually is to your marketing vision to developing succesful and relevant MVP's, this book will walk you \u003cstrong\u003eall the way from A to Z \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eYou will also learn the following: \u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe risks you are probably unaware of.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe best methods to \u003cstrong\u003emitigate and fix \u003c\/strong\u003ea bad product strategy.....fast \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmpathy mapping and how to get to know your customers via an important question.\u003c\/li\u003e\n\u003cli\u003eA full product lifecycle.....\u003cstrong\u003ethe right way\u003c\/strong\u003e.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAll about vanity metrics versus useful metrics.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMarket segmentation\u003c\/strong\u003e and the best practices to ensure proper feedback.\u003c\/li\u003e\n\u003cli\u003eThe 4 validation techniques that you can\u003cstrong\u003e immediately implement\u003c\/strong\u003e \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eand so much more \u003c\/p\u003e\u003cp\u003eHere's what people are saying about the books in this bundle: \u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Well presented and packed full of helpful information. I've found it very informative. By reading this book i have learned lot about the subject\u003c\/em\u003e.\u003cem\u003e\u003c\/em\u003e\"- Jenny Flatoue, October 15, 2018\u003c\/p\u003e\u003cp\u003e\"\u003cem\u003e\u003c\/em\u003e\u003cem\u003e\u003c\/em\u003e\u003cem\u003eA lot of the theory in the book will be familiar stuff for those in the field. All that said, well worth the time as a refresher. As product folks, we often get pulled down into the weeds and, while there's not a ton of groundbreaking ideas here, reading the book reminded me to pull my head up and practice more capital-P Product work day to day\u003c\/em\u003e.\u003cem\u003e\u003c\/em\u003e\u003cem\u003e\u003c\/em\u003e\"- Franco Yorick, January 20, 2019\u003c\/p\u003e\u003cp\u003eRight now, you can purchase the three books separately for $19.99 each....\u003cbr\u003e\u003c\/p\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\u003cem\u003e\u003cstrong\u003eOR\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eYou can purchase this book for just $28.99   What's more, you will also get the ebook, absolutely free, when you purchase the paperback \u003c\/p\u003e\u003cp\u003eSo go ahead and join those who have gone Lean the right way \u003c\/p\u003e\u003cstrong\u003eClick buy now \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gary Metcalfe\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1799094022\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781799094029\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/08\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 342\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.01lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.71d","brand":"Gary Metcalfe","offers":[{"title":"Paperback","offer_id":45477147541759,"sku":"9781799094029","price":31.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_599f5aa0-e593-483b-8c1f-15a9637ecdc5.jpg?v=1715919184","url":"https:\/\/www.whiterainbookhouse.com\/products\/product-strategy-gary-metcalfe-9781799094029","provider":"WR Book House","version":"1.0","type":"link"}