{"product_id":"prototyping-for-designers-kathryn-mcelroy-9781491954089","title":"Prototyping for Designers: Developing the Best Digital and Physical Products","description":"\u003cp\u003ePrototyping and user testing is the best way to create successful products, but many designers skip this important step and use gut instinct instead. By explaining the goals and methodologies behind prototyping--and demonstrating how to prototype for both physical and digital products--this practical guide helps beginning and intermediate designers become more comfortable with creating and testing prototypes early and often in the process. \u003c\/p\u003e\u003cp\u003e Author Kathryn McElroy explains various prototyping methods, from fast and dirty to high fidelity and refined, and reveals ways to test your prototypes with users. You'll gain valuable insights for improving your product, whether it's a smartphone app or a new electronic gadget. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eLearn similarities and differences between prototyping for physical and digital products \u003c\/li\u003e\n\u003cli\u003eKnow what fidelity level is needed for different prototypes \u003c\/li\u003e\n\u003cli\u003eGet best practices for prototyping in a variety of mediums, and choose which prototyping software or components to use \u003c\/li\u003e\n\u003cli\u003eLearn electronics prototyping basics and resources for getting started \u003c\/li\u003e\n\u003cli\u003eWrite basic pseudocode and translate it into usable code for Arduino \u003c\/li\u003e\n\u003cli\u003eConduct user tests to gain insights from prototypes \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kathryn McElroy\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1491954086\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781491954089\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/07\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 324\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 5.90w x 0.60d","brand":"Kathryn McElroy","offers":[{"title":"Paperback","offer_id":43986883674367,"sku":"9781491954089","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_a6dc7a94-a1dc-4c40-8611-bade2f42fd80.jpg?v=1683285729","url":"https:\/\/www.whiterainbookhouse.com\/products\/prototyping-for-designers-kathryn-mcelroy-9781491954089","provider":"WR Book House","version":"1.0","type":"link"}