{"product_id":"psycho-cybernetics-maxwell-maltz-9780399176135","title":"Psycho-Cybernetics: Updated and Expanded","description":"\u003cb\u003eSince its first publication in 1960, Maxwell Maltz's landmark bestseller has inspired and enhanced the lives of more than 30 million readers. In this updated edition, with a new introduction and editorial commentary by Matt Furey, president of the Psycho-Cybernetics Foundation, the original text has been annotated and amplified to make Maltz's message even more relevant for the contemporary reader.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e- Cybernetics (loosely translated from the Greek): \"a helmsman who steers his ship to port.\" \u003cbr\u003e- Psycho-Cybernetics is a term coined by Dr. Maxwell Maltz, which means, \"steering your mind to a productive, useful goal so you can reach the greatest port in the world, peace of mind.\" \u003cp\u003e\u003c\/p\u003eMaltz was the first researcher and author to explain how the self-image (a term he popularized) has complete control over an individual's ability to achieve (or fail to achieve) any goal. And he developed techniques for improving and managing self-image--visualization, mental rehearsal, relaxation--which have informed and inspired countless motivational gurus, sports psychologists, and self-help practitioners for more than fifty years. \u003cp\u003e\u003c\/p\u003eThe teachings of Psycho-Cybernetics are timeless because they are based on solid science and provide a prescription for thinking and acting that lead to quantifiable results. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\"Before the mind can work efficiently, we must develop our perception of the outcomes we expect to reach. Maxwell Maltz calls this Psycho-Cybernetics; when the mind has a defined target it can focus and direct and refocus and redirect until it reaches its intended goal.\" --Tony Robbins (from \u003ci\u003eUnlimited Power\u003c\/i\u003e)\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Maxwell Maltz\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0399176136\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780399176135\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Tarcherperigee\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/03\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.10h x 5.40w x 0.90d","brand":"Maxwell Maltz","offers":[{"title":"Paperback","offer_id":44053374599423,"sku":"9780399176135","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ef2114ef-65fb-4952-a10f-163c93bea270.jpg?v=1685023988","url":"https:\/\/www.whiterainbookhouse.com\/products\/psycho-cybernetics-maxwell-maltz-9780399176135","provider":"WR Book House","version":"1.0","type":"link"}