{"product_id":"public-relations-in-the-nonprofit-richard-d-waters-9781138795082","title":"Public Relations in the Nonprofit Sector: Theory and Practice","description":"\u003cp\u003eNonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Richard D. Waters\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1138795089\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781138795082\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/23\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 342\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.20w x 1.00d","brand":"Richard D. Waters","offers":[{"title":"Hardcover","offer_id":48065368064255,"sku":"9781138795082","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_372de265-fcd0-4883-af2e-92db00a61963.jpg?v=1768674738","url":"https:\/\/www.whiterainbookhouse.com\/products\/public-relations-in-the-nonprofit-richard-d-waters-9781138795082","provider":"WR Book House","version":"1.0","type":"link"}