{"product_id":"publishing-for-publicity-roy-rasmussen-9781932311570","title":"Publishing for Publicity: How to Promote Your Business with a Book","description":"If you're looking for a way to promote your business without paying more for advertising, Publishing for Publicity is a book you want to read. This 5-step program teaches you how to generate free publicity for your business by publishing and promoting your own book. The program is designed for promoting small businesses, corporate executives, and professional services. The book includes detailed guidelines for market research, writing, editing, publishing, publicity, and sales. The chapters on publicity cover both traditional and online publicity, including word-of-mouth networking, Internet marketing, social media, mobile phones, digital infoproducts, speaking events, seminars, and media interviews.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Roy Rasmussen, Marian Hartsough\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1932311572\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781932311570\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Publicity Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/17\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 178\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.59lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 5.98h x 9.01w x 0.40d","brand":"Roy Rasmussen","offers":[{"title":"Paperback","offer_id":46094178746623,"sku":"9781932311570","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_248f3f6f-cc9a-4788-a95a-350cbe116b2b.jpg?v=1724843912","url":"https:\/\/www.whiterainbookhouse.com\/products\/publishing-for-publicity-roy-rasmussen-9781932311570","provider":"WR Book House","version":"1.0","type":"link"}