{"product_id":"quiet-killers-joseph-szala-9798994091906","title":"Quiet Killers: What's Sabotaging Your Restaurant Brand's Growth and How to Stop It","description":"\u003cp\u003e\u003cstrong\u003eYour restaurant isn't dying from a grease fire, a lawsuit, or a bad review. It is dying from silence.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eEvery day, restaurant leaders fight the loud fires-the supply chain gaps, the staffing shortages, the angry Yelp reviews. But while you are distracted by the noise, a different set of threats is dismantling your brand from the inside out. They are invisible on your P\u0026amp;L and hidden in your culture. They are \u003cstrong\u003eThe Quiet Killers.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIn this groundbreaking guide, restaurant branding and leadership expert Joseph Szala exposes the four silent forces that are actively sabotaging your growth: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Farce of the Marketing Funnel: \u003c\/strong\u003e Why pouring money into acquisition is useless when your operations are leaking customers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Bias Loop: \u003c\/strong\u003e How your \"years of experience\" are blinding you to what your guest actually wants today.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Convenience Trap: \u003c\/strong\u003e Why optimizing for efficiency has stripped the humanity-and the loyalty-out of your brand.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTech Anemia \u0026amp; Siloed Leadership: \u003c\/strong\u003e How to stop the civil war between Marketing, Ops, and IT.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eThe Quiet Killers\u003c\/em\u003e is not a book of theory; it is a field manual for the modern operator. Whether you run a single unit or a 500-unit chain, this book gives you the diagnostic tools to spot the drift, the language to call it out, and the actionable framework to stop it.\u003c\/p\u003e\u003cp\u003eThe silence is costing you a fortune. It's time to get loud.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Joseph Szala\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798994091906\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Szalapalooza, LLC\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/02\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 244\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.31lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.81d","brand":"Joseph Szala","offers":[{"title":"Hardcover","offer_id":48450455961855,"sku":"9798994091906","price":39.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7303cdec-fa81-4ce4-bdf0-0aba567ce47c.jpg?v=1777267864","url":"https:\/\/www.whiterainbookhouse.com\/products\/quiet-killers-joseph-szala-9798994091906","provider":"WR Book House","version":"1.0","type":"link"}