{"product_id":"rd-project-management-body-of-chiu-chi-wei-9781475172430","title":"R\u0026D Project Management Body of Knowledge","description":"Global competition has forced many companies to seek innovation from the organizational, product, service, strategic and marketing perspectives and all other feasible means in an attempt to outrun rivals and achieve sustainable advantage. Among them, the fastest and most effective method should be the innovative development of new products and services. The higher the level of innovation, the greater the propensity for outpacing rivals and the longer this will last. Yet when faced with ever fiercer industry competition, R\u0026amp;D remains the critical key for a company to achieve sustainable advantage. This can be seen in terms of how it is able to explore a niche product concept, assemble a dynamic R\u0026amp;D team, and utilize the best R\u0026amp;D management model to launch products that meet customer needs within the shortest time.The source of the competitive advantage of a company is to expand the level of innovation and shorten the R\u0026amp;D duration.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Chiu-Chi Wei\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1475172435\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781475172430\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/08\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 164\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.43d","brand":"Chiu-Chi Wei","offers":[{"title":"Paperback","offer_id":44123880784127,"sku":"9781475172430","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_af99599f-d56a-4229-adc8-66e3a603b766.jpg?v=1687433435","url":"https:\/\/www.whiterainbookhouse.com\/products\/rd-project-management-body-of-chiu-chi-wei-9781475172430","provider":"WR Book House","version":"1.0","type":"link"}