{"product_id":"real-world-decision-making-morris-altman-9781440828157","title":"Real-World Decision Making: An Encyclopedia of Behavioral Economics","description":"\u003cp\u003e\u003cb\u003eThe first and only encyclopedia to focus on the economic and financial behaviors of consumers, investors, and organizations, including an exploration of how people make good--and bad--economic decisions.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eTraditional economic theories speculate how and when people should spend money. But consumers don't always behave as expected and often adopt strategies that might appear unorthodox yet are, at times, more effective than the rule prescribed by conventional wisdom. This groundbreaking text examines the ways in which people make financial decisions, whether it is because they are smart but atypical in their choices ... or just irrational decision makers. \u003cp\u003e\u003c\/p\u003eA leading authority on behavioral economics, Morris Altman and more than 150 expert contributors delve into key concepts in behavioral economics, economic psychology, behavioral finance, neuroeconomics, experimental economics, and institutional economics to help inform economic models based on reality, not theory. Through 250 informative entries, the book explores various aspects of the subject including decision making, economic analysis, and public policy. In addition to introducing concepts to readers new to the subject, the book sheds light on more advanced financial topics in a manner that is objective, comprehensive, and accessible.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Morris Altman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1440828156\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781440828157\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Greenwood\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/23\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 536\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.90h x 7.20w x 1.50d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 05\/01\/2016","brand":"Morris Altman","offers":[{"title":"Hardcover","offer_id":44919937466623,"sku":"9781440828157","price":121.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_a0dcc297-fd08-4938-a272-84e5c6381f6f.jpg?v=1710359786","url":"https:\/\/www.whiterainbookhouse.com\/products\/real-world-decision-making-morris-altman-9781440828157","provider":"WR Book House","version":"1.0","type":"link"}