{"product_id":"relationship-management-in-banking-steve-goulding-9780749482831","title":"Relationship Management in Banking: Principles and Practice","description":"\u003cp\u003eEndorsed by the Chartered Banker Institute as core reading for the Personal \u0026amp; Private Banking and Commercial Lending modules, \u003ci\u003e\u003cb\u003eRelationship Management in Banking\u003c\/b\u003e\u003c\/i\u003e supports and develops the need to be able to manage key customer relationships. The text considers the nature of commercial relationships and help the reader synthesise complex factors in order to develop a robust relationship management methodology. It will draw from bona fide case studies and examples that can demonstrate key relationship management concepts as well as bring learning to life and share examples of customers, good and bad, from a range of different sectors. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThrough case studies and providing online updates to regulations, \u003ci\u003e\u003cb\u003eRelationship Management in Banking \u003c\/b\u003e\u003c\/i\u003econsiders how to critically analyze approaches to relationship management used for a variety of banking customer types and examine the impact of legislation, regulation, governance and technology on banking relationship management and customer acquisition and retention. Online supporting resources include a glossary and updates to regulation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Steve Goulding, Richard Abley\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0749482834\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780749482831\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/30\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 400\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.24lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 1.09d","brand":"Steve Goulding","offers":[{"title":"Paperback","offer_id":43988234600703,"sku":"9780749482831","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d405b31a-1ec0-4c49-815c-340bc95a960c.jpg?v=1683293375","url":"https:\/\/www.whiterainbookhouse.com\/products\/relationship-management-in-banking-steve-goulding-9780749482831","provider":"WR Book House","version":"1.0","type":"link"}