{"product_id":"retailing-v-kumar-9781636513058","title":"Retailing: Market and Firm Level","description":"\u003cp\u003e\u003cstrong\u003eRetailing: Market and Firm Level \u003c\/strong\u003eby \u003cstrong\u003eV. Kumar\u003c\/strong\u003e delves into the complexities of the retailing industry, providing a comprehensive understanding of both market-level dynamics and firm-specific strategies. This insightful book offers an in-depth exploration of key retail concepts, including consumer behavior, market trends, supply chain management, and the technological disruptions shaping the future of retail. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eV. Kumar, a globally recognized expert in marketing, uses real-world case studies and data-driven insights to illustrate how retail firms can leverage customer analytics, optimize pricing strategies, and build effective omnichannel approaches to stay competitive in today's fast-evolving retail landscape. The book addresses challenges faced by retail firms of all sizes, providing practical frameworks for growth, innovation, and sustainable success. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you're a retail professional, a business student, or a marketing strategist, this book equips you with the knowledge to navigate the rapidly changing world of retailing, from the market level to firm-specific considerations. \u003cstrong\u003eRetailing: Market and Firm Level\u003c\/strong\u003e is a must-read for anyone looking to stay ahead in the competitive retail environment. \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e V. Kumar,Vibrant Publishers\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1636513050\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781636513058\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Vibrant Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/15\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 278\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.83lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.58d","brand":"V. Kumar","offers":[{"title":"Paperback","offer_id":48445474275583,"sku":"9781636513058","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_eaf26a6b-e4db-4cc9-8601-7e1670717a6c.jpg?v=1777218771","url":"https:\/\/www.whiterainbookhouse.com\/products\/retailing-v-kumar-9781636513058","provider":"WR Book House","version":"1.0","type":"link"}