{"product_id":"reverse-psychology-marketing-i-sinha-9780230507548","title":"Reverse Psychology Marketing: The Death of Traditional Marketing and the Rise of the New \"Pull\" Game","description":"Supplementing ideas and insights with numerous engaging and topical anecdotes, this book explores the radical and distinctive concept and approach of Reverse Psychology Marketing. It will show you how to understand and connect with current changes and evolving trends occurring in the field of marketing.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e I. Sinha, T. Foscht\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0230507549\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780230507548\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/22\/2006\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 198\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.06lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.43h x 6.95w x 0.71d","brand":"I. Sinha","offers":[{"title":"Hardcover","offer_id":44056678957311,"sku":"9780230507548","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9fb3eff4-5a00-4d84-b7cf-a3ae2b1fb4b2.jpg?v=1685042656","url":"https:\/\/www.whiterainbookhouse.com\/products\/reverse-psychology-marketing-i-sinha-9780230507548","provider":"WR Book House","version":"1.0","type":"link"}