{"product_id":"review-of-marketing-research-naresh-k-malhotra-9780765620927","title":"Review of Marketing Research","description":"Provides articles by the marketing field's leading researchers and academicians. This work includes chapters that are not only theoretically rigorous but also offer detail, including literature reviews, advanced methodologies, empirical studies, emerging trends, international developments, and guidelines for implementation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Naresh K. Malhotra\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0765620928\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780765620927\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Emerald Group Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 224\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.21lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.95h x 7.30w x 0.78d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 05\/01\/2008 pg. 152","brand":"Naresh K. Malhotra","offers":[{"title":"Hardcover","offer_id":47202669789439,"sku":"9780765620927","price":139.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_fa04d1fb-2946-482b-8be4-7a8a49761072.jpg?v=1756833054","url":"https:\/\/www.whiterainbookhouse.com\/products\/review-of-marketing-research-naresh-k-malhotra-9780765620927","provider":"WR Book House","version":"1.0","type":"link"}