{"product_id":"rockmount-legends-steve-weil-9781423669531","title":"Rockmount Legends: Celebrities in Classic American Fashion","description":"\u003cb\u003eAuthentic stories, celebrity memories, and rare archival photos trace Rockmount's western shirt brand from its 1946 roots to pop culture legend.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eSaddle up for a stylish journey through the iconic legacy of Rockmount Ranch Wear Mfg. Co.--the shirt that made the West wild and Hollywood take notice. \u003ci\u003eRockmount Legends: Celebrities in Classic American Fashion\u003c\/i\u003e celebrates the rich history of this three-generation Denver brand, whose signature snap-front shirts have graced everyone from Elvis to Springsteen, from movie sets to the Red Rocks Amphitheater. \u003cp\u003e\u003c\/p\u003eMore than just a fashion statement, Rockmount shirts have become a symbol of American lifestyle, individuality, and cool. This book stitches together behind-the-scenes stories, celebrity memories, and rare archival photos that trace the brand's roots from 1946 to pop culture legend. Whether you're a vintage Western fan, fashion lover, or curious about the iconic stars who wear the West with pride, this tribute captures the enduring spirit of the West--and a shirt company--that helped define American style. \u003cp\u003e\u003c\/p\u003eDiscover the shirt that started a movement. Wear the story.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Steve Weil\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1423669533\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781423669531\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Gibbs Smith\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/19\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 188\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.06lbs","brand":"Steve Weil","offers":[{"title":"Hardcover","offer_id":48089450905855,"sku":"9781423669531","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b3aa88ed-4bb6-45de-ac11-1d14efe0f4ae.jpg?v=1769110338","url":"https:\/\/www.whiterainbookhouse.com\/products\/rockmount-legends-steve-weil-9781423669531","provider":"WR Book House","version":"1.0","type":"link"}