{"product_id":"rolling-stones-alessia-tiberi-9798393981143","title":"Rolling Stones: When Marketing Makes History","description":"\u003cb\u003e\"Ruthless, Cynical and Compelling, like the Stones\"\u003c\/b\u003e\u003cbr\u003eAfter telling us about the foundations of Marketing through the metaphor of football in \"Marketing 4.4.2\", Stoppacciaro and Tiberi lead us to discover \u003cb\u003estrategies and operational techniques to achieve professional success\u003c\/b\u003e, through the \u003cb\u003ehistory\u003c\/b\u003e, \u003cb\u003esongs\u003c\/b\u003e, \u003cb\u003econcerts\u003c\/b\u003e and \u003cb\u003eanecdotes\u003c\/b\u003e of one of the most famous and iconic bands of all time: \u003cb\u003ethe Rolling Stones\u003c\/b\u003e.\u003cbr\u003eMusic, commerce or whatever your sector is, this book will make you discover both what has allowed Mick Jagger and associates to be Number One for more than 60 years, and how to apply their lesson to your business.\u003cbr\u003eWhether you are a Stones fan or not, this brilliant narrative will captivate and engage you to the beat of the most famous rock'n'roll in history.\u003cbr\u003e\u003cb\u003eAre you a fan of Music and the Rolling Stones? Then read below: \u003c\/b\u003e\u003cbr\u003eReading this book will allow you to learn about some of the most iconic events in the history of the Rolling Stones, get to know some of the behind-the-scenes of their greatest hits and see the history of the \"Greatest Rock'n'Roll Band in the World\" from a new and original point of view! You will also discover that you too can achieve personal, professional and, why not, musical success, simply by applying to your reality what the Stones did.\u003cbr\u003e\u003cb\u003eAre you a Marketing enthusiast or scholar? Then read below: \u003c\/b\u003e\u003cbr\u003eThis book will enable you to learn and put into practice marketing techniques and strategies to achieve and maintain success. By reading these pages, you will discover some of the most effective marketing secrets in the world: those applicable in any industry and in any age! You will also have the chance to learn to the rhythm of Rock'n'Roll that only the history of the Rolling Stones can provide. \u003cb\u003eA marketing book written to be exciting, easy to read and that makes you forget the 'boredom' of studying.\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eIf you are both a Rolling Stones fan or a music enthusiast and a person who wants to discover and learn more about marketing, READ NOW \"Rolling Stones When Marketing Makes History!\"\u003c\/b\u003e\u003cbr\u003eIn this book you will find: \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eStories about the Band\u003c\/b\u003e - Some of the most iconic stories from the Rolling Stones' career.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFan Stories\u003c\/b\u003e - Tales and analysis of Stones fans from the 1960s to present.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eConcert Stories\u003c\/b\u003e - Stories and analysis of concerts and tours that sold out for more than 60 years.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eStrategies\u003c\/b\u003e - An analysis of some of the most effective marketing strategies ever.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCase Studies\u003c\/b\u003e - Practical examples of how these strategies have been applied.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eConcrete actions\u003c\/b\u003e - Hints and tips for immediately applying techniques and strategies to your business.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Alessia Tiberi, Andrea Stoppacciaro\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 839398114X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798393981143\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/12\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 204\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.62lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.43d","brand":"Alessia Tiberi","offers":[{"title":"Paperback","offer_id":44491481678079,"sku":"9798393981143","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9345a47b-1c20-4e81-8680-32b0a8b18ecd.jpg?v=1699451442","url":"https:\/\/www.whiterainbookhouse.com\/products\/rolling-stones-alessia-tiberi-9798393981143","provider":"WR Book House","version":"1.0","type":"link"}