{"product_id":"rural-marketing-strategies-for-fmcg-pritesh-shukla-9781365038877","title":"Rural Marketing strategies for FMCG products","description":"The rural market is an area of darkness to Indian entrepreneurs. The Indian rural market, with its vast size and demand base, offers great opportunities to marketers.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Pritesh Shukla,Umesh R. Dangarwala\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1365038874\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781365038877\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lulu.com\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/10\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 298\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.97lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.67d","brand":"Pritesh Shukla","offers":[{"title":"Paperback","offer_id":48485003591935,"sku":"9781365038877","price":18.62,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_eb86348f-15f2-423a-8de2-b3646e5c3efb.jpg?v=1778047263","url":"https:\/\/www.whiterainbookhouse.com\/products\/rural-marketing-strategies-for-fmcg-pritesh-shukla-9781365038877","provider":"WR Book House","version":"1.0","type":"link"}