{"product_id":"sales-force-design-for-strategic-a-zoltners-9781349508495","title":"Sales Force Design for Strategic Advantage","description":"This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e A. Zoltners, P. Sinha, S. Lorimer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1349508497\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781349508495\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2004\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 399\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.24lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.83d","brand":"A. Zoltners","offers":[{"title":"Paperback","offer_id":44064345030911,"sku":"9781349508495","price":69.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5ab0f811-ffbd-4585-b7a0-e86e38ec47c4.jpg?v=1685394929","url":"https:\/\/www.whiterainbookhouse.com\/products\/sales-force-design-for-strategic-a-zoltners-9781349508495","provider":"WR Book House","version":"1.0","type":"link"}