{"product_id":"sales-force-design-for-strategic-a-zoltners-9781403903051","title":"Sales Force Design for Strategic Advantage","description":"This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e A. Zoltners, P. Sinha, S. Lorimer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1403903050\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781403903051\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/25\/2004\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 380\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.61lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.52h x 6.34w x 1.05d","brand":"A. Zoltners","offers":[{"title":"Hardcover","offer_id":43991956816127,"sku":"9781403903051","price":99.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_89677f0c-3f25-443d-b704-85ea50fd6361.jpg?v=1683313217","url":"https:\/\/www.whiterainbookhouse.com\/products\/sales-force-design-for-strategic-a-zoltners-9781403903051","provider":"WR Book House","version":"1.0","type":"link"}