{"product_id":"say-it-right-the-first-loretta-malandro-9780071408615","title":"Say It Right the First Time","description":"\u003cp\u003e\u003cb\u003eGet what you want at work the first time and every time\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eBeing a business professional is all about managing, motivating, and leading, or, in other words, getting people to do what you want. And, far and away, the most important tool for accomplishing this objective is language.\u003c\/p\u003e\u003cp\u003eWritten by an internationally recognized expert on business communications, this book offers managers deep insights into the power of language and how to wield it effectively in any organization.\u003c\/p\u003e\u003cp\u003eLoretta Malandro arms readers with more than 200 power words and phrases designed to help readers become better managers, leaders, and coaches. She also reveals communication secrets such as emotional triggers, victim versus ownership language, escape phrases, as well as language for \"softening the edges,\" reframing, accountability, and recovering from communication gaffes.\u003c\/p\u003e\u003cp\u003eMalandro also provides: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInvaluable insights into the emotional power of words \u003c\/li\u003e\n\u003cli\u003ePriceless techniques to connect with and move an audience \u003c\/li\u003e\n\u003cli\u003eTips on recognizing \"killer words\" and overcoming the trouble they can cause \u003c\/li\u003e\n\u003cli\u003eAn arsenal of strategies, scripts, work sheets, and self-tests for gauging current communication skills and pinpointing weaknesses \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Loretta Malandro\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0071408614\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780071408615\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/15\/2003\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.88lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.06h x 5.99w x 0.88d","brand":"Loretta Malandro","offers":[{"title":"Paperback","offer_id":43990081601791,"sku":"9780071408615","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0ad2aa42-8288-45ca-8dee-0c8d7935e060.jpg?v=1683302890","url":"https:\/\/www.whiterainbookhouse.com\/products\/say-it-right-the-first-loretta-malandro-9780071408615","provider":"WR Book House","version":"1.0","type":"link"}