{"product_id":"scripted-wang-shaoqiang-9788417656478","title":"Scripted: Custom Lettering in Graphic Design","description":"\u003cp\u003eAfter decades of using software as their exclusive work tool, graphic designers today are rediscovering the creative and expressive power of handmade characters: lettering has distinctive visual impact and provides endless possibilities for the expression of ideas through a more artful use of type, texture and volume. This results in personal, timeless 'works of art' and a richer aesthetic experience.\u003c\/p\u003e \u003cp\u003eThis publication, now in paperback, brings together a wide range of custom lettering projects produced by graphic designers and typographers from around the world. It focuses on the design and creation processes and on the application of lettering projects on different supports, such as billboards, public walls, invitations, and menus, serving as decoration or part of a branding system. Discover this versatile art form with this unique book.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Wang Shaoqiang\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 8417656472\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9788417656478\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Hoaki\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/26\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 240\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.10h x 8.20w x 0.70d","brand":"Wang Shaoqiang","offers":[{"title":"Paperback","offer_id":44043036885247,"sku":"9788417656478","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d82465df-e1dd-4538-aa54-67d4e069b530.jpg?v=1684964913","url":"https:\/\/www.whiterainbookhouse.com\/products\/scripted-wang-shaoqiang-9788417656478","provider":"WR Book House","version":"1.0","type":"link"}