{"product_id":"scrum-for-sales-michael-j-scherm-9783030829773","title":"Scrum for Sales: A B2B Guide to Agility in Organization, Performance, and Management","description":"\u003cp\u003eMany companies want to make their sales agile. Some of them have tried to set up agile sales organizations, but such top-down approaches and big-bang rollouts seldom seem to work. This book shows how the elements of the leading agile framework \"Scrum\" should be applied to install agility in the salesforce, improve sales performance, and resolve typical performance issues in sales organizations. It contains concrete guidelines, real-world examples, and useful tools to create the necessary change step by step and built to last.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael J. Scherm\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3030829774\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783030829773\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Springer\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/31\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 255\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.24lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.69d","brand":"Michael J. Scherm","offers":[{"title":"Hardcover","offer_id":43982270693631,"sku":"9783030829773","price":84.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7a228dcf-3179-4c18-91e9-e09603ea2ffc.jpg?v=1683260187","url":"https:\/\/www.whiterainbookhouse.com\/products\/scrum-for-sales-michael-j-scherm-9783030829773","provider":"WR Book House","version":"1.0","type":"link"}