{"product_id":"security-relationship-management-lee-parrish-9781032981840","title":"Security Relationship Management: Leveraging Marketing Concepts to Advance a Cybersecurity Program","description":"\u003cp\u003eAligning security with business goals is vital for managing risks without harm. This book shows CISOs how to use marketing concepts-like segmentation and SRM-to customise messaging, build relationships, and enhance business alignment. Discover strategies to optimise cybersecurity.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lee Parrish\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032981849\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032981840\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e CRC Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/22\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 122\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.26d","brand":"Lee Parrish","offers":[{"title":"Paperback","offer_id":48443964522751,"sku":"9781032981840","price":68.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b7b5e048-0e7b-4477-a53f-2876d00148ed.jpg?v=1777209073","url":"https:\/\/www.whiterainbookhouse.com\/products\/security-relationship-management-lee-parrish-9781032981840","provider":"WR Book House","version":"1.0","type":"link"}