{"product_id":"security-valuation-k-h-erickson-9781540890030","title":"Security Valuation: A Simple Introduction","description":"\u003cp\u003eSecurity Valuation: A Simple Introduction offers an accessible guide to the principles and methods of security valuation, with examples and calculations to support the analysis.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCompare the three-step asset valuation process with the stock picking process, and understand why economy analysis, industry analysis, and company analysis are all essential parts of valuation.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eExamine the theory of valuation, determine the required rate of return, understand the stream of returns and the return on equity with the DuPont system, and reach an investment decision.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eLearn how to value bonds, and preferred stock. Value common stock with the Dividend Discount Model and Gordon Growth Model. Model supernormal growth, and firms with different capital structures.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eExplore the benefits of relative valuation, and understand price-to-earnings, price-to-cash flow, price-to-book, and price-to-sales methods.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e K. H. Erickson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1540890031\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781540890030\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/17\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 104\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.26lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.25w x 0.22d","brand":"K. H. Erickson","offers":[{"title":"Paperback","offer_id":48439650648319,"sku":"9781540890030","price":12.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1275a93c-e74d-42ed-a0d4-f3ee3d44665e.jpg?v=1777178885","url":"https:\/\/www.whiterainbookhouse.com\/products\/security-valuation-k-h-erickson-9781540890030","provider":"WR Book House","version":"1.0","type":"link"}