{"product_id":"selling-destinations-marc-mancini-9781949667080","title":"Selling Destinations: Geography for the Travel Professional","description":"\u003cp\u003eThis 5\u003csup\u003eth\u003c\/sup\u003e edition of the bestselling \u003cem\u003eSelling Destinations: Geography for the Travel Professional\u003c\/em\u003e offers a fresh approach to destination geography. It argues that geography provides the foundation for the entire travel, tourism and hospitality industries and that travel professionals need to know not just the facts about places, but also how to sell them to the traveling public.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eSelling Destinations\u003c\/em\u003e features: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIn-depth exploration of the nations, regions and cities that travelers favor most.\u003c\/li\u003e\n\u003cli\u003eSales and marketing factors, such as visitor profiles, their preferences, motivations and misgivings, as well as other sales and marketing considerations.\u003c\/li\u003e\n\u003cli\u003eHundreds of photos, maps, charts and graphics that help organize the content for the reader and make geography come alive.\u003c\/li\u003e\n\u003cli\u003eDetailed information on climate, attractions, transportation, sample itineraries and cultural patterns.\u003c\/li\u003e\n\u003cli\u003eMini case studies, map exercises and creative activities that pull together each chapter's content to create an interactive and entertaining learning experience.\u003c\/li\u003e\n\u003cli\u003eA style that is relaxed, informal and enjoyable, not unlike a leisure vacation itself.\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Marc Mancini\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1949667081\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781949667080\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Marc Mancini Seminars and Consulting Inc\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/04\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 582\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.93lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 1.18d\u003c\/ul\u003e","brand":"Marc Mancini","offers":[{"title":"Paperback","offer_id":43988613136639,"sku":"9781949667080","price":98.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9c79a727-614c-4545-8686-d623b3a33d31.jpg?v=1683295404","url":"https:\/\/www.whiterainbookhouse.com\/products\/selling-destinations-marc-mancini-9781949667080","provider":"WR Book House","version":"1.0","type":"link"}