{"product_id":"sloganization-in-language-education-discourse-barbara-schmenk-9781788921855","title":"Sloganization in Language Education Discourse: Conceptual Thinking in the Age of Academic Marketization","description":"\u003cp\u003eThis volume focuses on sloganization as an emergent phenomenon in language education discourse. Motivated by an increasing uneasiness with a number of concepts in current research that have become sloganized, this volume scrutinizes the discourse of language education, identifies popular slogans and reconstructs the sloganization processes.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Barbara Schmenk\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1788921852\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781788921855\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Multilingual Matters Limited\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/01\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.20h x 6.00w x 0.50d","brand":"Barbara Schmenk","offers":[{"title":"Paperback","offer_id":44125400465663,"sku":"9781788921855","price":39.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ff830c1d-ff39-471f-9e94-6af4acd7dd46.jpg?v=1687442412","url":"https:\/\/www.whiterainbookhouse.com\/products\/sloganization-in-language-education-discourse-barbara-schmenk-9781788921855","provider":"WR Book House","version":"1.0","type":"link"}