{"product_id":"smart-social-media-luan-wise-9781399416337","title":"Smart Social Media: How to Grow Your Business with Social Media Marketing","description":"\u003cp\u003e\u003cb\u003eYou might be using 'social media' everyday, but are you maximizing its potential to best benefit your business? Understanding the implications of using social media strategically to enhance and complement marketing initiatives at work is crucial to unlocking your business's growth, and Luan Wise is here to help. \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eWritten by a recognized trainer for both LinkedIn and Meta, \u003ci\u003eSmart Social Media\u003c\/i\u003e is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves. Both practical and informative, \u003ci\u003eSmart Social Media \u003c\/i\u003eis full of actionable insights and valuable guidance that will emphasize the importance of using social media strategically, to enhance brand awareness, boost engagement, build relationships with your customers, and keep up with ever-changing consumer behaviour. \u003cp\u003e\u003c\/p\u003eDrawing insights from real-life case studies and success stories, Luan Wise breakdown the most critical issues, including: Understanding how social media marketing can drive growth for your business; Knowing how to build a strong brand presence on relevant social media platforms; Using social media to guide buyers through their journey from awareness to advocacy; and Recognizing the benefits of collaborations, partnerships, and online communities to support business growth.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Luan Wise\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1399416332\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781399416337\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bloomsbury Business\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/21\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.02w x 1.00d","brand":"Luan Wise","offers":[{"title":"Paperback","offer_id":46489412141311,"sku":"9781399416337","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9d748d8c-f276-49d6-bfae-02a6b4be69c1.jpg?v=1736953480","url":"https:\/\/www.whiterainbookhouse.com\/products\/smart-social-media-luan-wise-9781399416337","provider":"WR Book House","version":"1.0","type":"link"}