{"product_id":"social-media-strategy-keith-a-quesenberry-9781538167090","title":"Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution","description":"\u003cp\u003eThis essential guide to marketing, advertising, and PR unlocks current strategies to build and leverage consumer influence across social media. The fourth edition features concise, graphics-oriented sections that get students creating content early. Updates throughout complement new sections on AI and Web3 and a full suite of online ancillaries.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Keith A. Quesenberry\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1538167093\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781538167090\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rowman \u0026amp; Littlefield Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/12\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 536\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.74lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 0.93d","brand":"Keith A. Quesenberry","offers":[{"title":"Paperback","offer_id":44616487371007,"sku":"9781538167090","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_cbf45aa9-dd62-4ef8-b4d1-aeb32e9f6ab0.jpg?v=1703020612","url":"https:\/\/www.whiterainbookhouse.com\/products\/social-media-strategy-keith-a-quesenberry-9781538167090","provider":"WR Book House","version":"1.0","type":"link"}