{"product_id":"socio-tech-innovation-latha-poonamallee-9783030395568","title":"Socio-Tech Innovation: Harnessing Technology for Social Good","description":"This book defines socio-technological innovation and lays out different aspects of technology innovation and adoption literature as applied to socio-tech innovation and entrepreneurship. Socio-tech innovation refers to novel solutions that involve development or adoption of technological innovations to address social and\/or environmental problems with a view towards creating benefit for the larger whole rather than just for the owners or investors. Unlike conventional technological innovation, socio-tech innovation either develops a product specifically for underserved markets and adopts a model in which the market is not an afterthought but the rai-son d'etre. Social ventures have not been as successful in scaling up, though technology innovation-led ventures have; therefore, meaningful actionable insights that can help social ventures scale up successfully can be gleaned by this process. This book offers researchers in innovation and entrepreneurship programs a unique and interdisciplinary approach to studying social innovation that is grounded in technology innovation. This book features a series of socio-tech venture cases that illustrate these dynamics and can be used in undergraduate and graduate courses.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Latha Poonamallee\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3030395561\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783030395568\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/26\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 315\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.91lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 0.72d","brand":"Latha Poonamallee","offers":[{"title":"Paperback","offer_id":43944649523455,"sku":"9783030395568","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_f5ffb305-7b37-48c2-8828-95494dc8bdcb.jpg?v=1681504550","url":"https:\/\/www.whiterainbookhouse.com\/products\/socio-tech-innovation-latha-poonamallee-9783030395568","provider":"WR Book House","version":"1.0","type":"link"}