{"product_id":"soft-power-made-in-china-claire-seungeun-lee-9783319931142","title":"Soft Power Made in China: The Dilemmas of Online and Offline Media and Transnational Audiences","description":"\u003cp\u003eThis book analyzes the ways in which China's soft power growth faces dilemmas in East Asia through both online and offline platforms. One dilemma for China's transnational soft power-field expansion lies in the intersection of its source and receiving countries. The author discusses how transnational audiences' consumption and reception of Chinese television series are shaped by domestic factors, with interpretations of and desires for different forms of capital, further inhibiting the foreign export of these series. Another dilemma is the \"outsourced soft power.\" While Hong Kong and Taiwan play significant roles as outsourced soft power mediators, their under-established emerging digital media platforms have yet to meet the expectations of transnational audiences in a virtual transnational soft power field.\u003c\/p\u003e \u003cp\u003eGrounded in the author's multi-site field research focused on television spheres, Soft Power Made in China argues that China's soft power paradox in South Korea and Japan--two quasi-Sinophone countries--is not due to a lack of state-level strategy, but linked to soft power pathways that rely on production in one source country, and both distribution and reception in a receiving country.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Claire Seungeun Lee\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3319931148\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783319931142\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/09\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 236\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.26lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 0.88d","brand":"Claire Seungeun Lee","offers":[{"title":"Hardcover","offer_id":45477166350591,"sku":"9783319931142","price":79.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5a802211-7137-4a15-bc04-a02e543ff8d4.jpg?v=1715919237","url":"https:\/\/www.whiterainbookhouse.com\/products\/soft-power-made-in-china-claire-seungeun-lee-9783319931142","provider":"WR Book House","version":"1.0","type":"link"}