{"product_id":"southwest-airlines-chris-lauer-9780313378638","title":"Southwest Airlines","description":"\u003cp\u003e\u003cb\u003eUsing the words of its own people, this intriguing book provides an in-depth look at the incredibly successful airline that changed the rules of the game with a no-frills business model and innovative corporate culture.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ci\u003eSouthwest Airlines\u003c\/i\u003e turns in-depth interviews with the company's leaders, managers, employees, and passengers into a powerful case study of this highly successful, game-changing business. Ranging from the early days of the company to the present, the book covers the history of the airline and its founders, while also detailing the unique corporate culture that attracts employees and passengers alike. \u003cp\u003e\u003c\/p\u003eThroughout its history, Southwest has championed a culture that puts employees first, creating a productive workforce by hiring for \"attitude before aptitude\" (because skills can be taught) and allowing employees to be themselves at work. The founders' philosophies of \"servant leadership\" and a \"fun-LUVing\" attitude continue to attract employees and influence the company's daily work today. In detailing the airline's inner workings in the words of its own people, this book shows other companies how they can emulate Southwest's powerful business model and strategies, as well as its hiring practices and corporate culture.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Chris Lauer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0313378630\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780313378638\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Greenwood\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/20\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.20h x 6.20w x 0.80d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 08\/01\/2010 pg. 113","brand":"Chris Lauer","offers":[{"title":"Hardcover","offer_id":44311475552511,"sku":"9780313378638","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_fb67aaac-f8a9-4133-a5dd-ab8d6c2ab227.jpg?v=1695722968","url":"https:\/\/www.whiterainbookhouse.com\/products\/southwest-airlines-chris-lauer-9780313378638","provider":"WR Book House","version":"1.0","type":"link"}