{"product_id":"sparketing-david-griffith-9798988079309","title":"Sparketing: Integrated Sales \u0026 Marketing for Customer Engine Optimization","description":"Have you ever seen misalignment between sales and marketing? Are they isolated or integrated? Are they isolated or integrated? Have you ever met employees that do not understand or know how to communicate the value that their company is offering? Sparketing solves these common issues. Sparketing provides a meaningful framework for communicating the company's strategic focus and does it in a way that every employee can embrace, retain, and execute.\u003cbr\u003eHow well does your business understand the entire strategic process for sales and marketing? Do common tactics provide common metrics like click through rate that may look above average while sales are flat? What is your company's focus for sales and marketing - strategy or tactics? Sparketing provides a way to address areas that are critical for success in a comprehensive companywide effort toward performance and growth.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e David Griffith\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798988079309\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sparkiting Solutions LLC\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/24\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 132\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.28d","brand":"David Griffith","offers":[{"title":"Paperback","offer_id":49000862384383,"sku":"9798988079309","price":16.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/sparketing-david-griffith-9798988079309","provider":"WR Book House","version":"1.0","type":"link"}