{"product_id":"startup-guide-to-intellectual-property-jay-tormey-9781502498250","title":"Startup Guide to Intellectual Property: Early Stage Protection of IP","description":"A guide to the types of intellectual property and how startups can best manage intellectual property in the early stages of the company. Startups face a variety of risks. The biggest risk is market risk, and entrepreneurs should be spending most of their time addressing the market risks - not learning law. The Startup Guide to Intellectual Property helps startups grow by showing how intellectual property is used to build and keep a sustainable competitive advantage. Moreover, The Startup Guide to Intellectual Property discusses the cost - benefit trade-offs when trying to capture a company's intellectual property and provides guidance on how to make those decisions. It includes a practical description of the types and uses of intellectual property and presents workable options for protecting that intellectual property early.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jay Tormey, Pete Tormey\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1502498251\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781502498250\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/20\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 88\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.28lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.18d","brand":"Jay Tormey","offers":[{"title":"Paperback","offer_id":43995023212799,"sku":"9781502498250","price":7.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0e760794-4239-40a1-9b45-f4639c7fb675.jpg?v=1683333521","url":"https:\/\/www.whiterainbookhouse.com\/products\/startup-guide-to-intellectual-property-jay-tormey-9781502498250","provider":"WR Book House","version":"1.0","type":"link"}