{"product_id":"startup-stories-christopher-king-9781793574787","title":"Startup Stories: Founder Experiences Building Tech Companies for All While Elevating Diverse Communities","description":"\u003cp\u003e\u003cem\u003eStartup Stories: Founder Experiences Building Tech Companies for All While Elevating Diverse Communities \u003c\/em\u003eprovides students with a collection of case studies that provide insight into the challenges and opportunities entrepreneurs and company leaders face, particularly in the context of consumer engagement, company development, and supporting diverse ventures.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eThe book features seven case studies, each focusing on a unique problem encountered by a different company, such as adapting to a pandemic, creating new consumer behaviors, rebranding, supporting first-time founders, managing creator payments, engaging niche markets, and finding culturally inspired products. Each case encourages students to analyze situations and develop recommendations all while considering the risks and potential contingency plans associated with their strategies.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eDesigned to foster greater critical thinking and decision-making skills, \u003cem\u003eStartup Stories \u003c\/em\u003eis an excellent resource for independent learners, courses, and programs in business administration, entrepreneurship, strategic management, marketing, and organizational behavior.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Christopher King\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1793574782\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781793574787\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Cognella Academic Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/30\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 68\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.23lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.14d","brand":"Christopher King","offers":[{"title":"Paperback","offer_id":46233164677375,"sku":"9781793574787","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_c6d8be13-7ea1-442e-8531-f38aa748df3b.jpg?v=1728992249","url":"https:\/\/www.whiterainbookhouse.com\/products\/startup-stories-christopher-king-9781793574787","provider":"WR Book House","version":"1.0","type":"link"}