{"product_id":"storytelling-across-worlds-tom-dowd-9780240824116","title":"Storytelling Across Worlds: Transmedia for Creatives and Producers","description":"\u003cp\u003eDon't restrict your creative property to one media channel. Make the essential leap to transmedia! \u003c\/p\u003e \u003cp\u003eFrom film to television to games and beyond, \u003ci\u003eStorytelling Across Worlds \u003c\/i\u003egives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today's audience for its favorite creative property. \u003c\/p\u003e \u003cp\u003eThis, the first primer in the field for both producers and writers, teaches you how to: \u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e* Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives\u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e* Create writing and production bibles for transmedia property\u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e* Monetize your stories across separate media channels\u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e* Manage transmedia brands, marketing, and rights\u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e* Work effectively with writers and producers in different areas of production \u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e* Engage audiences with transmedia storytelling\u003c\/p\u003e \u003cul\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003eUp-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure-to-be enduring topic in modern media.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Tom Dowd,Michael Niederman,Michael Fry\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0240824113\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780240824116\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/25\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 352\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.35lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.60h x 7.40w x 0.90d","brand":"Tom Dowd","offers":[{"title":"Paperback","offer_id":47420081307903,"sku":"9780240824116","price":55.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_91941683-7cb4-4a42-a0a9-4253a34db31d.jpg?v=1761525655","url":"https:\/\/www.whiterainbookhouse.com\/products\/storytelling-across-worlds-tom-dowd-9780240824116","provider":"WR Book House","version":"1.0","type":"link"}