{"product_id":"storytelling-in-design-anna-dahlstrm-9781491959428","title":"Storytelling in Design: Defining, Designing, and Selling Multidevice Products","description":"\u003cp\u003eWith the wide variety of devices, touch points, and channels in use, your ability to control how people navigate your well-crafted experiences is fading. Yet it's still important to understand where people are in their journey if you're to deliver the right content and interactions at the right time and on the right device. \u003c\/p\u003e\u003cp\u003e This practical guide shows you how storytelling can make a powerful difference in product design. Author Anna Dahlstr details the many ways you can use storytelling in your projects and throughout your organization. By applying tried-and-tested principles from film and fiction to the context of design and business, you'll learn to create great product experiences. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eLearn how the anatomy of a great story can make a difference in product design \u003c\/li\u003e\n\u003cli\u003eExplore how traditional storytelling principles, tools, and methods relate to key product design aspects \u003c\/li\u003e\n\u003cli\u003eUnderstand how purposeful storytelling helps tell the right story and move people into action \u003c\/li\u003e\n\u003cli\u003eUse storytelling principles to tell, sell, and present your work \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Anna Dahlstr\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1491959428\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781491959428\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/21\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 412\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.80d","brand":"Anna Dahlstr","offers":[{"title":"Paperback","offer_id":44047842312447,"sku":"9781491959428","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6381f304-8365-4d71-9092-2c6174a51fc1.jpg?v=1684992479","url":"https:\/\/www.whiterainbookhouse.com\/products\/storytelling-in-design-anna-dahlstrm-9781491959428","provider":"WR Book House","version":"1.0","type":"link"}