{"product_id":"strategy-in-airline-loyalty-evert-r-de-boer-9783319625997","title":"Strategy in Airline Loyalty: Frequent Flyer Programs","description":"\u003cp\u003eProvides first discussion and analysis of existing airline loyalty program strategies\u003c\/p\u003e \u003cp\u003eOffers a comprehensive overview of the development of airline loyalty programs over time\u003cbr\u003e\u003c\/p\u003e \u003cp\u003eExplores how FFPs could evolve in the future, covering possible threats and potential opportunities\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Evert R. de Boer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3319625993\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783319625997\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/23\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 268\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 0.69d","brand":"Evert R. de Boer","offers":[{"title":"Hardcover","offer_id":48089097109759,"sku":"9783319625997","price":179.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2087bd4d-89d0-4d36-88d1-bcb78a787327.jpg?v=1769108174","url":"https:\/\/www.whiterainbookhouse.com\/products\/strategy-in-airline-loyalty-evert-r-de-boer-9783319625997","provider":"WR Book House","version":"1.0","type":"link"}