{"product_id":"successful-business-plans-michael-anderson-9781854584830","title":"Successful Business Plans: Get Brilliant Results Fast","description":"\u003cp\u003eA business plan is essential for any business, new or established. But where do you start? What do you need to include? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003eWhether you need to raise finance, get senior management to support your plans, or simply want a roadmap for growth you need a successful business plan. We explain what to put in, what to leave out and how to structure it to be most effective. \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003eThis book takes you step-by-step through how and why to write a business plan. It uses practical techniques and everyday examples to ensure your business plan gets the results you want; whether it's start-up funding, strategic insight or a recovery plan. It's written by expert authors, Michael Anderson \u0026amp; Jane Khedair, of \u003ci\u003eBusiness Plan Services\u003c\/i\u003e, in association with London Business School.\u003cbr\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003eThis books will help you: \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e- Persuade investors to back your business \u003cbr\u003e- Convince senior management to support your plans \u003cbr\u003e- Avoid common business plan mistakes \u003cbr\u003e- Adapt your business plan for different audiences \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael Anderson,Jane Khedair\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1854584839\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781854584830\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Crimson (DNA)\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/31\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Michael Anderson","offers":[{"title":"Paperback","offer_id":47474252579071,"sku":"9781854584830","price":17.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_08334f01-8257-4688-b400-94fa771fca3a.jpg?v=1762315660","url":"https:\/\/www.whiterainbookhouse.com\/products\/successful-business-plans-michael-anderson-9781854584830","provider":"WR Book House","version":"1.0","type":"link"}