{"product_id":"sun-tzu-and-the-art-mark-r-mcneilly-9780199957859","title":"Sun Tzu and the Art of Modern Warfare: Updated Edition","description":"Long acknowledged as a classic text on strategy, Sun Tzu's \u003cem\u003eThe Art of War\u003c\/em\u003e has been admired by leaders as diverse as Mao Zedong and General Norman Schwartzkopf. However, having been written two thousand years ago, the book can be somewhat daunting to the modern reader. \u003cp\u003e\u003c\/p\u003eMark McNeilly, author of \u003cem\u003eSun Tzu and the Art of Business\u003c\/em\u003e (OUP, 2011), which made Sun Tzu accessible to the business executive, has extracted the six concepts most applicable to modern warfare, making them easy to understand and apply to military situations. Drawing on a wealth of fascinating historical examples, McNeilly shows how these six principles might be used in wars of the future---both conventional wars and terrorist conflicts---and how they can provide insight into current affairs, such as the war on terrorism and China's increasingly important strategic and military role in the world. \u003cp\u003e\u003c\/p\u003eThis updated edition reflects on all that has happened in the past ten years, including the wars in Iraq and Afghanistan, the challenge of Iran, the \"Arab Spring,\" and the continued rise of China. Each chapter includes brand new examples to explain important concepts in \u003cem\u003eThe Art of War\u003c\/em\u003e. \u003cp\u003e\u003c\/p\u003eIncluding the full text of \u003cem\u003eThe Art of War\u003c\/em\u003e in the popular translation by Samuel Griffith, with cross-references to quotations used in the book, \u003cem\u003eSun Tzu and the Art of Modern Warfare\u003c\/em\u003e unlocks these elusive secrets for anyone interested in strategy and warfare, whether they are professional soldiers, military history buffs, or business executives.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Mark R. McNeilly\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0199957851\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780199957859\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Oxford University Press, USA\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/03\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 328\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.20h x 6.10w x 0.90d","brand":"Mark R. McNeilly","offers":[{"title":"Paperback","offer_id":44128423608575,"sku":"9780199957859","price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2d842dba-5b4f-41f6-9521-f68cd3101595.jpg?v=1687458622","url":"https:\/\/www.whiterainbookhouse.com\/products\/sun-tzu-and-the-art-mark-r-mcneilly-9780199957859","provider":"WR Book House","version":"1.0","type":"link"}