{"product_id":"tabloid-valley-paula-e-morton-9780813033648","title":"Tabloid Valley: Supermarket News and American Culture","description":"\u003cp\u003e\u003cb\u003eThe truth behind supermarket tabloids\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"At last, the story behind the journalistic movement that gave us Bat Boy and Elvis Lives!, and changed American politics forever. Your wait in the supermarket line will never be the same.\"--Mark Lane, author of \u003ci\u003eSandspurs: Notes from a Coastal Columnist\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e \"Anyone who wants to understand American popular culture of the last fifty years would do well to read \u003ci\u003eTabloid Valley\u003c\/i\u003e.\"--James Bowman, author of \u003ci\u003eMedia Madness: The Corruption of Our Political Culture\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003eWith sensational headlines and scandalous photos, supermarket tabloids dish out the dirt on everyone and everything from space aliens and Bat Boy to Elvis and Britney. Although they were once the pariah of traditional journalism, tabloids have gained credibility in recent years and today their lurid style--and sometimes their reportage--is even imitated by mainstream news outlets.\u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eTabloid Valley\u003c\/i\u003e, Paula Morton explores the cultural impact of the sensationalist press over the years, focusing on Generoso Pope Jr.'s decision in 1971 to move the editorial offices of the \u003ci\u003eNational Enquirer \u003c\/i\u003efrom New Jersey to Florida. This bold step initiated a mass exodus of similar publications to the Sunshine State where six of the largest circulation weeklies--the \u003ci\u003eStar\u003c\/i\u003e, the \u003ci\u003eGlobe\u003c\/i\u003e, the \u003ci\u003eWeekly World News\u003c\/i\u003e, the \u003ci\u003eSun\u003c\/i\u003e, the \u003ci\u003eNational Examiner, \u003c\/i\u003eand the \u003ci\u003eEnquirer\u003c\/i\u003e--were eventually consolidated under a single owner, American Media, Inc. Florida's favorable business climate and a booming southern frontier created the perfect environment for the tabloids and their writers to flourish.\u003c\/p\u003e\u003cp\u003eMorton goes behind the scenes to examine every facet of modern yellow journalism: what headlines sell and why, how the journalists gather the news, the recent and ongoing downturn in circulation, what the tabloids are doing to maintain their foothold, and, most important, what the tabloid news says about American culture.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Paula E. Morton\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0813033640\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780813033648\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e University Press of Florida\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/31\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 224\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.10w x 0.90d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 05\/15\/2009 pg. 81\u003cbr\u003e\u003ci\u003ePublisher's Weekly Annex\u003c\/i\u003e 07\/13\/2009\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 08\/01\/2009 pg. 270","brand":"Paula E. Morton","offers":[{"title":"Hardcover","offer_id":47427431071999,"sku":"9780813033648","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d3b67c54-d9d5-49fc-9b29-0e599fcc2c3a.jpg?v=1761579506","url":"https:\/\/www.whiterainbookhouse.com\/products\/tabloid-valley-paula-e-morton-9780813033648","provider":"WR Book House","version":"1.0","type":"link"}