{"product_id":"tapworthy-josh-clark-9781449381653","title":"Tapworthy: Designing Great iPhone Apps","description":"\u003cp\u003eSo you've got an idea for an iPhone app -- along with everyone else on the planet. Set your app apart with elegant design, efficient usability, and a healthy dose of personality. This accessible, well-written guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples. \u003c\/p\u003e\u003cp\u003eWhether you're a designer, programmer, manager, or marketer, Tapworthy teaches you to \"think iPhone\" and helps you ask the right questions -- and get the right answers -- throughout the design process. You'll explore how considerations of design, psychology, culture, ergonomics, and usability combine to create a tapworthy app. Along the way, you'll get behind-the-scenes insights from the designers of apps like Facebook, \u003ci\u003eUSA Today\u003c\/i\u003e, Twitterrific, and many others. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eDevelop your ideas from initial concept to finished design \u003c\/li\u003e\n\u003cli\u003eBuild an effortless user experience that rewards every tap \u003c\/li\u003e\n\u003cli\u003eExplore the secrets of designing for touch \u003c\/li\u003e\n\u003cli\u003eDiscover how and why people really use iPhone apps \u003c\/li\u003e\n\u003cli\u003eLearn to use iPhone controls the Apple way \u003c\/li\u003e\n\u003cli\u003eCreate your own personality-packed visuals \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Josh Clark\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1449381650\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781449381653\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e O'Reilly Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/27\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.32lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.26h x 7.04w x 0.57d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 02\/01\/2011 pg. 244","brand":"Josh Clark","offers":[{"title":"Paperback","offer_id":44057437176063,"sku":"9781449381653","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_098b4325-8b07-407f-98ef-ca82dadcaab9.jpg?v=1685046972","url":"https:\/\/www.whiterainbookhouse.com\/products\/tapworthy-josh-clark-9781449381653","provider":"WR Book House","version":"1.0","type":"link"}