{"product_id":"technology-and-workflows-for-multiple-philip-cianci-9781138145733","title":"Technology and Workflows for Multiple Channel Content Distribution: Infrastructure Implementation Strategies for Converged Production","description":"This book addresses the emergence of multi-channel broadcasting. Televisions, PCs, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV. No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms\/devices. Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale\/buy model.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Philip Cianci\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1138145734\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781138145733\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/27\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 346\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.47lbs","brand":"Philip Cianci","offers":[{"title":"Hardcover","offer_id":48659235733759,"sku":"9781138145733","price":200.0,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/technology-and-workflows-for-multiple-philip-cianci-9781138145733","provider":"WR Book House","version":"1.0","type":"link"}