{"product_id":"the-art-of-small-business-peg-fitzpatrick-9781538192993","title":"The Art of Small Business Social Media: A Blueprint for Marketing Success","description":"\u003cp\u003eIn \u003ci\u003eThe Art of Small Business Social Media\u003c\/i\u003e, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn't a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online. Real-world examples from various industries serve as case studies, offering actionable insights that can be applied to any small business setting.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you're a solo entrepreneur or part of a small team, \u003ci\u003eThe Art of Small Business Social Media\u003c\/i\u003e is your key to unlocking the full potential of social media marketing. It's not just about being online; it's about being online effectively. This book equips you with the skills to participate in the digital world and thrive in it, giving your business a competitive edge in today's marketplace.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Peg Fitzpatrick\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1538192993\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781538192993\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rowman \u0026amp; Littlefield Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/19\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Peg Fitzpatrick","offers":[{"title":"Hardcover","offer_id":45898325721343,"sku":"9781538192993","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_abc420bb-3734-4fba-82da-4114e5bc1f09.jpg?v=1721376053","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-art-of-small-business-peg-fitzpatrick-9781538192993","provider":"WR Book House","version":"1.0","type":"link"}