{"product_id":"the-auction-app-leland-harden-9780071589673","title":"The Auction App: How Companies Tap the Power of Online Auctions to Maximize Revenue Growth","description":"From liquidating excess inventory to B2B materials procurement, corporate America has discovered online auctions as a catalyst for redefining old supply-chain relationships and business practices. The Auction App details the tools and tactics employed by every industry for creating, conducting, managing, and executing online auctions.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Leland Harden,Bob Professor Heyman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0071589678\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780071589673\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/16\/2002\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 316\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.93lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.66d","brand":"Leland Harden","offers":[{"title":"Paperback","offer_id":48241018536191,"sku":"9780071589673","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0d9d34fc-1aa6-4e04-9c55-688f308c266b.jpg?v=1772652395","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-auction-app-leland-harden-9780071589673","provider":"WR Book House","version":"1.0","type":"link"}