{"product_id":"the-behavioral-foundations-of-strategic-philip-bromiley-9781405124713","title":"The Behavioral Foundations of Strategic Management","description":"\u003cb\u003eThe Behavioral Foundations of Strategic Management\u003c\/b\u003e \u003cp\u003eThis book argues that rationality and market equilibrium assumptions are inconsistent with rigorous strategic management research so that strategic management should adopt behavioral assumptions. \u003c\/p\u003e\u003cp\u003eWhen strategy scholars assume that firms can make better or worse decisions, they implicitly adopt a behavioral view. After examining the problems that rationality and equilibrium assumptions create, the author outlines the basics of a behavioral approach to strategic management. The book addresses how a behavioral approach relates to several major strains of strategic management scholarship and explores relevant methodological issues. \u003c\/p\u003e\u003cp\u003eOverall, the book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Philip Bromiley\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1405124717\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781405124713\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/17\/2004\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 160\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.28h x 6.24w x 0.69d\u003c\/p\u003e","brand":"Philip Bromiley","offers":[{"title":"Hardcover","offer_id":48013913948415,"sku":"9781405124713","price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f499dee2-eb0c-4011-b6ee-bab9230bebd1.jpg?v=1767745557","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-behavioral-foundations-of-strategic-philip-bromiley-9781405124713","provider":"WR Book House","version":"1.0","type":"link"}