{"product_id":"the-big-book-of-words-robert-w-bly-9781510741751","title":"The Big Book of Words That Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use","description":"\u003cb\u003eThe language you need to sell and succeed, from America's top copywriter.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eRobert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. He's been a professional copywriter for nearly forty years and has been named America's best copywriter. And now he's drawing back the curtain and revealing hundreds of proven words and phrases that can help you: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003eGrab the reader's attention.\u003c\/li\u003e\n\u003cli\u003eConvey a sense of urgency.\u003c\/li\u003e\n\u003cli\u003eCommunicate what's special, different, and unique about your product.\u003c\/li\u003e\n\u003cli\u003eBoost response with proven time-tested offers.\u003c\/li\u003e\n\u003cli\u003eArouse the reader's curiosity.\u003c\/li\u003e\n\u003cli\u003eOvercome buyer objections.\u003c\/li\u003e\n\u003cli\u003eAnnounce something new.\u003c\/li\u003e\n\u003cli\u003eMove the reader emotionally.\u003c\/li\u003e\n\u003cli\u003eCreate a perception of superior product value.\u003c\/li\u003e\n\u003cli\u003eGive the reader news.\u003c\/li\u003e\n\u003cli\u003eAnd much more.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cb\u003eThe Big Book of Words that Sell\u003c\/b\u003e contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003eSell any product or service.\u003c\/li\u003e\n\u003cli\u003eGet connections, followers, and friends on social media.\u003c\/li\u003e\n\u003cli\u003eWrite social media posts and ads that generate more clicks and conversions.\u003c\/li\u003e\n\u003cli\u003eOptimize web pages for Google and other search engines.\u003c\/li\u003e\n\u003cli\u003eWrite e-mails that get higher open and click-through rates.\u003c\/li\u003e\n\u003cli\u003eBecome a more powerful and persuasive copywriter.\u003c\/li\u003e\n\u003cli\u003eIncrease web site traffic and conversion.\u003c\/li\u003e\n\u003cli\u003eGenerate better return from your Call to Actions (CTA).\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003ci\u003e\u003cb\u003eThe Big Book of Words that Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use\u003c\/b\u003e\u003c\/i\u003e is your guide to the world's most persuasive words and phrases--and how to leverage them to sell your product.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Robert W. Bly\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1510741755\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781510741751\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Skyhorse Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/10\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.75lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 6.00w x 1.00d","brand":"Robert W. Bly","offers":[{"title":"Hardcover","offer_id":44044126290175,"sku":"9781510741751","price":19.99,"currency_code":"USD","in_stock":true},{"title":"Paperback","offer_id":45460633288959,"sku":"9781510741751","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_141b920f-79ec-488b-ab2b-e914dae4568f.jpg?v=1684971090","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-big-book-of-words-robert-w-bly-9781510741751","provider":"WR Book House","version":"1.0","type":"link"}