{"product_id":"the-brand-building-playbook-wouter-chmpff-9789083024929","title":"The Brand Building Playbook: A Guide With Easy Steps for Every Budget","description":"\u003cp\u003e\u003cstrong\u003e\"If you're building a business, it starts with brand building. If that's not your expertise, this terrific entrepreneur will hold your hand every step of the way.\"\u003c\/strong\u003e \u003cstrong\u003e- Bob Dorf, Author of The Startup Owners Manual\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIt's hard to start something. You're facing brutal competition from other entrepreneurs, writers or app developers - all hoping to make it big.\u003c\/p\u003e\u003cp\u003eAlso, your audience is busy, tired and overwhelmed. They've got a billion ways to spend their time and money - so why on you?\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eOnly a powerful brand will persuade your audience.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLuckily, the award-winning founder of Hamwells, Toby and BrandBuilding.com wrote a playbook for building yours. It's full of direct, no-bullsh*t, practical advice on what to do and how to do it. The Brand Building Playbook is a guide that gives you: \u003c\/p\u003e 1. A solid understanding of brand psychology.\u003cbr\u003e 2. A clear process for brand building.\u003cbr\u003e 3. Easy steps for every budget to: \u003cbr\u003e - Strategize how your brand can be valuable.\u003cbr\u003e - Design the identity that communicates this value.\u003cbr\u003e - Build a powerful brand experience.\u003cbr\u003e \u003cp\u003e\u003cstrong\u003eThe book includes over 250 illustrations and a collection of FREE tools to build your own brand.\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eWhether you're launching a startup, starting a rockband or running for office, The Brand Building Playbook helps you win in your market.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Wouter Chpff\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 908302492X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9789083024929\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Pacem Holding B.V\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 278\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.19lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.69d","brand":"Wouter Chpff","offers":[{"title":"Hardcover","offer_id":43940955652351,"sku":"9789083024929","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_2e40f373-e358-4011-9509-94460bd7eced.jpg?v=1681450098","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-brand-building-playbook-wouter-chmpff-9789083024929","provider":"WR Book House","version":"1.0","type":"link"}