{"product_id":"the-business-of-sport-adrian-j-tan-9781516534210","title":"The Business of Sport: A Sociological, Economical, and Historical Analysis of Sports through the Ages","description":"\u003cp\u003e\u003cem\u003eThe Business of Sport: A Sociological, Economical, and Historical Analysis of Sports through the Ages\u003c\/em\u003e provides students with a comprehensive overview of sports from ancient to contemporary times, chronicling how sports evolved into a multibillion-dollar industry. The book also demonstrates how modern sports, markets, and culture are intrinsically intertwined and constantly influence each other. \u003cbr\u003e \u003cbr\u003e The book is divided into two units. Unit I begins with a chronological discussion of the evolution of sports from religious and martial purposes to a rationally driven industry. It then examines the unique interplay between politics and sports, and religion and sports. \u003cbr\u003e \u003cbr\u003e Unit II focuses on the business aspects of sports with chapters dedicated to the youth sports industry and its role in a culture of consumerism, the college sports industry as a financial resource for colleges and universities, and the sport media industry with regard to mass media systems, athlete representation, and more. Additional topics addresses include the global economics of sports and the Olympics. \u003cbr\u003e \u003cbr\u003e Thoroughly engaging and unique in critical perspective, \u003cem\u003eThe Business of Sport\u003c\/em\u003e is an ideal resource for courses in sports management, sociology, cultural studies, marketing, and psychology.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAdrian J. Tan\u003c\/strong\u003e is the Sociology Program coordinator at the University of North Texas at Dallas, where he teaches courses in the sociology of sport, sport and masculinity, women and sport, sociological theory, urban sociology, and sport, market, and culture. He holds master's degrees in sociology and international affairs from Ohio University and a Ph.D. in sociology with specialization in social psychology and ethnic identity from the University of North Texas. Dr. Tan is the author of \u003cem\u003eHuman and the Environment\u003c\/em\u003e, \u003cem\u003eMillion Dollar Muscle\u003c\/em\u003e, and \u003cem\u003eChanging Relationships\u003c\/em\u003e.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Adrian J. Tan\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1516534212\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781516534210\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Cognella Academic Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/23\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 430\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.63lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 0.87d","brand":"Adrian J. Tan","offers":[{"title":"Paperback","offer_id":48113606230271,"sku":"9781516534210","price":154.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_76f48ecd-2b9c-4de7-80a1-a8ad91c007aa.jpg?v=1769616116","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-business-of-sport-adrian-j-tan-9781516534210","provider":"WR Book House","version":"1.0","type":"link"}