{"product_id":"the-carrefour-symbol-rogzsrio-luiz-da-silveira-fraga-9786208404826","title":"The Carrefour symbol: whether you realise its meaning or not","description":"The research that gave rise to this book evaluates whether it is possible to improve the perception of the meaning of a symbol constructed through the conscious use of the Gestalt Law of Closure, taking the Carrefour brand symbol as the object of study. Through the redesign of the symbol and a field survey, the work tries to reveal the interviewees' perception of the original symbol and the proposed redesign.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rogério Luiz Da Silveira Fraga\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 6208404827\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9786208404826\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Our Knowledge Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/22\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 52\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.20lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.12d","brand":"Rogério Luiz Da Silveira Fraga","offers":[{"title":"Paperback","offer_id":48446499946751,"sku":"9786208404826","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_cd73a6b4-2729-4fbc-9888-763139d0ded2.jpg?v=1777225036","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-carrefour-symbol-rogzsrio-luiz-da-silveira-fraga-9786208404826","provider":"WR Book House","version":"1.0","type":"link"}